Sporting CP join forces with Fortnite
Club launch skin for most famous video game in the world
Sporting Clube de Portugal, in partnership with IMG, have created a skin that will feature on Epic Games' Fortnite game.
From January 23rd, Sporting CP fans will be able to use their club's famous green and white colour scheme in the video game that currently boasts more than 350 million players worldwide, generating millions of euros in revenue.
Sporting CP are the only Portuguese representatives in the list of 23 clubs that joined Epic Games in this initiative, which aims to attract football fans to the game of battle and survival.
In addition to the 23 football clubs, Fortnite have also linked up with legendary former player Pelé, with the creation of the Pelé Cup.
With this partnership, football becomes the biggest partner of Fortnite, which has already participated in collaborations with Marvel, Star Wars, Stranger Things and, on a sporting level, the NFL and Michael Jordan.